From the monthly archives:

October 2011

Spinn’s PR Links—October 31, 2011

by Jerry Silfwer on October 31, 2011 · 2 comments

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Tweet like a pro: 8 Twitter tools to try Tweet, tweet! “Gameification” and Public Relations Sure, but isn’t gamification sooo last year? :) Something Wicked This Way Comes Sounds interesting. The logo sort of promises revolution. But then again, I thought along those lines about the Swedish Ajour project as well. I’ll wait and see [...]

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The other day, Carl Fredrik Sammeli asked me to push for Prime’s Recruitment Day. Even though I’m happy to do that, I decided to let him work for it a bit first… Hi Carl Fredrik! Congratulations to winning in Sabre! But I don’t think everyone knows that you were one of the driving forces behind [...]

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Spinn’s PR Links—October 23, 2011

by Jerry Silfwer on October 23, 2011 · 11 comments

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Writers Wanted Someone interested? Are Your Fans Talking About This? “Social media consultants have somewhat tripped business owners up by getting them tangled in the “listen first” saga. And while we aren’t suggesting that businesses ignore this process, it shouldn’t always be a top priority. Unless you are a big brand, there really aren’t all [...]

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Maybe I haven’t thought about the tipping point theory as much as should? I follow Marcus Sheridan’s blog, The Sales Lion. It’s always a good read, he seems like a down-to-earth guy passionate about what he does, but the other day I just had to push this blog post to my “read it later” cue [...]

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Polish Political Campaigning Gone… Wild?

by Jerry Silfwer on October 17, 2011 · 0 comments

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Polish left wing politician Katarzyna Lenart takes this campaigning thing to a strange level. Strange sexy maybe, but mostly… strange. I think. Whatever. Why fight it, really? Let’s turn every parliament, every congress and every city hall into national, live broadcasted BigBrother houses. Better we watch them than the other way around anyway. Now, let’s watch [...]

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Spinn’s PR Links—October 18, 2011

by Jerry Silfwer on October 17, 2011 · 1 comment

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Never Ask a Busy Person to Lunch I think this is the sort of business behavior they don’t teach you in school, lessons you learn the hard way. But, here’s a blog post pretty much summing it up, good stuff. Now connecting with the sexiest bloggers is easy Ok, then… Can Social Media Make You [...]

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The State Of Swedish Social Media Marketing

by Jerry Silfwer on October 16, 2011 · 7 comments

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Social media marketing in Sweden, how are we doing? What’s working for us—and what not working? And how did we end up where we are today and more importantly, how do we get out of it and back on the right track? I believe that there are a lot of frustration out there at this [...]

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Spinn’s PR Links—October 12, 2011

by Jerry Silfwer on October 12, 2011 · 0 comments

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70% of Companies Ignore Customer Complaints on Twitter We still have a long way to go, obviously. Your Processes For Developing Your Online Community “It’s relatively easy to tell companies what they should be doing. Getting them to do it is far more difficult.” So much wisdom in this short post. Is it time for [...]

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This is a position at the agency where I work in case you might be interested in offering your PR services. Note that this is a position for the New York office—positions for the Stockholm office soon to come! Whispr Group is currently searching for a PR specialist who has a special knack for online [...]

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